As part of the OCCU rebrand, we launched MyOCCU.org as the big reveal. We redesigned OCCU's website to be responsive, more human, and really convey the emotional brand that OCCU has evolved to become.
We did a significant amount of reorganization of the current site content. On the small business side, there was very little information on the site. OCCU is all about the community, so the support of small business owners is very important. However the current site did not reflect this. We developed all the Business content to give equal weight to Personal and Business.
Throughout the site, we added member stories, quotes and features to keep the site always feeling warm, caring, and community-focused.
